Barton Madbury writes:
As a passionate property professional, and as someone always quick to share an opinion, it?s my great joy to share advice with Truth readers a few tips on how they can maximize the value from their homes when considering re-sale.
The first and most important thing to realise is that location is everything. And if you have a bad location, then you need to take steps to alter it in order to make your home more appealing. One tip I can recommend is to rename the suburb using a neighbouring suburb plus approximater.
For example, if you live in New Windsor, but are worried that this won?t appeal so much, try describing your property as on the sunny side of West New Lynn. Otahuhu can become Penrose South and Takanini is West Ardmore. It?s easy once you know how! During the great property boom of a few years ago, new suburbs like Remuera South and Epsom South erupted onto the landscape, so don?t feel obliged to follow NZ Post addressing ? they?re hopeless at delivering the mail and probably will reduce their services even more in the near future.
The second part of advertising your home is how you catch people?s attention through the print and online advertising. Too many people promote bedrooms, views and the age of the home as marketing points. I find this all too boring. I swear by innovation in marketing, which is why I recommend advertising headers like ?Sail a ship upon the seven seas?, ?The Culture of Corporate Welfare? and ?Don?t point your guns at the pigs?. Unusual ? yes. Will it get your home ad read? Yes. Don?t ever think you can?t be too extreme when presenting yourself, because people need to see the real you and your real homes.
Thirdly, presentation is also very important. Some real estate agents swear by using freshly cut flowers to make their home seem more femininely scented and appealing. Others like to put a part baked loaf of bread in the oven before the open home to put a nice ?family oriented? smell of cooking and togetherness. But I travel a different path.
The?Madbury?tip for making your home as attractive as possible is to have a smell of a cooking pie wafting through the kitchen and living room. Some people like shepherds? pie. Others like apple pie. Recently I?ve been eating a lot of humble pie, and have been eating every last spoonful of it, but do what works best for you.
Lastly, when you choose an agent, make sure you don?t choose a shrinking violet. Find an agent as loud and as opinionated as possible. The agent?s duty is to correct the misinformed impressions of purchasers. If the prospective purchaser isn?t told they are wrong, then they won?t be made to feel positive about your home. Even more importantly, you need an agent skilled in the art of small talk, like weather, politics, and how Zionists and Bankers fund John Key. You?d be surprised at the looks I get from people when I engage with them about property and politics.
Anyway, I look forward to sharing with you my thoughts on life and how?Barton?can help you better yourselves.
Source: http://www.whaleoil.co.nz/2012/11/barton-madbury-tips-on-real-estate/
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